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Consumer Products

Technology has reshaped the way consumers engage with brands. Not that long ago, marketing was much simpler, using proven models of TV and big-box retail. Nowadays, it's much more complicated with new competitors entering the arena. With a whole new set of rules, different channels, content and partnerships marketing in the consumer products space has become more complicated. Now, more than 60% of consumers shopping online, and 85% of millennial's will buy based on reviews from random people more than a traditional advertisement.

Technology has redefined and transformed the tools of the trade. Global spending on digital grows at an exponential rate and 3 times more than that of total ad spending. By 2025, more than half of spending on creative concepts and media planning is said to shift to content generation and technology. We are able to provide you with the tools you need in order to grow your business in the right direction.

So, what is the right path moving forward? With our help, you will reinvent your brand growth by switching your traditional marketing budget to digital marketing. As times change, you will need a supporting strategy on data and technology, reorganization of your internal operating model, and a strong presence online. Schedule your free consultation today to see how we can help grow your business.

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The Benefits of Government Relations Consulting

Operating a business is complex and ever-changing, and there are a lot of moving parts to keep track of. One area that is often overlooked is government relations. Depending on the size and scope of your business, government regulations can have a big impact on your bottom line. That's where…
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Embracing Zero-Based Cost Management in 2024: A Strategic Approach

Explore how Bear Atlantic Group's zero-based cost management approach can enhance efficiency and drive growth in 2024. Learn key strategies and benefits, and schedule a free consultation today.
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Ways to Keep Your Team Invigorated In 2020

Since it’s the start of a new year, there’s no better time then to think of ways to keep you and your team supercharged throughout the year. That may not be on the top of your to-do-list. But, doing so will boost efficiency, productivity, and morale. And, along the way,…
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The Evolution of Search Engines and AI
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The Role of Emergency Management Agencies: Ensuring Safety and Preparedness
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Get Ready for the Next Recession: A Guide for Companies
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Unleashing the Power of Customer Strategy: Achieving Business Growth with Bear Atlantic Group
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Understanding Land-Secured Municipal Bonds: A Guide for Real Estate Investors
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