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Consumer Products

Technology has reshaped the way consumers engage with brands. Not that long ago, marketing was much simpler, using proven models of TV and big-box retail. Nowadays, it's much more complicated with new competitors entering the arena. With a whole new set of rules, different channels, content and partnerships marketing in the consumer products space has become more complicated. Now, more than 60% of consumers shopping online, and 85% of millennial's will buy based on reviews from random people more than a traditional advertisement.

Technology has redefined and transformed the tools of the trade. Global spending on digital grows at an exponential rate and 3 times more than that of total ad spending. By 2025, more than half of spending on creative concepts and media planning is said to shift to content generation and technology. We are able to provide you with the tools you need in order to grow your business in the right direction.

So, what is the right path moving forward? With our help, you will reinvent your brand growth by switching your traditional marketing budget to digital marketing. As times change, you will need a supporting strategy on data and technology, reorganization of your internal operating model, and a strong presence online. Schedule your free consultation today to see how we can help grow your business.

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The Art of Asset Management: Maximizing ROI and Minimizing Risk

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Navigating the 2024 Landscape of Venture Capital and Private Equity

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United States Government Expand It’s Ukraine & Russia-Related Sanctions

On January 29, 2020, the U.S. Treasury Department’s Office of Foreign Assets Control (“OFAC”) sanctioned a number of individuals and entities as part of a coordinated action with the European Union and Canada “in response to Russia’s continued aggression toward Ukraine and attempted occupation of Crimea.” OFAC further imposed its…
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